ROSARIO, TEXAS

Matteo Slullitel and Tiago Locatelli bring together two different but complementary backgrounds to form Rosario Texas. Matteo comes from architecture, with a sharp eye for form and concept, while Tiago adds depth through his experience in fashion management and a strong sense of strategy.

Together, they approach design, product development, and creative direction in a way that balances precision with intuition. With projects and collaborations across different countries, they focus on pushing ideas forward and building work that feels both thoughtful and original. At Rosario Texas, the goal is simple: to create with intention and raise the standard for what creative work can be.

TIAGO LOCATELLI

Tiago Locatelli is a fashion industry expert with a background in Fashion Management from the University of the Arts London. As co-founder of Rosario Texas, he brings a strong mix of creative thinking and strategic know-how.

With a deep understanding of product development and how the industry moves, Tiago helps shape ideas that not only look good but also make sense commercially.

MATTEO SLULLITEL

Matteo is an architecture graduate with a strong interest in how design and craft come together. Now based in Spain, he co-founded Rosario Texas, where he brings his architectural mindset into the world of product design and creative direction.

Outside the agency, he also leads his own clothing brand, Dosantimed, where he’s been shaping everything from product development to brand identity. Across all his projects, Matteo mixes precision with creativity to take ideas from concept to reality.